Third Edition   ©2016

LaunchPad for Media Essentials (Six Month Access)

A Brief Introduction

Richard Campbell (Miami University of Ohio) , Christopher R. Martin (University of Northern Iowa) , Bettina Fabos (University of Northern Iowa)

  • ISBN-10: 1-319-02790-3; ISBN-13: 978-1-319-02790-2; Format: LaunchPad

An interactive e-book integrates the text and all student media, including over 60 new videos.

LearningCurve adaptive quizzing gives individualized question sets and feedback based on each student’s correct and incorrect responses. All the questions are tied back to the e-book to encourage students to read the book in preparation for classtime and exams.

The Video Assignment Tool makes it easy to assign and assess video-based activities and projects, as well as providing a convenient way for students to submit video coursework.

LaunchPad Gradebook gives a clear window on performance for the whole class, for individual students, and for individual assignments.

A streamlined interface helps students manage their schedule of assignments, while social commenting tools let them connect with classmates, and learn from each other. 24/7 help is a click away, accessible from a link in the upper right hand corner.

Optional pre-built chapter units, curated by the authors, can be used as is or customized. Or choose not to use them and build your course from scratch.

Book-specific instructor resources include PowerPoint sets, textbook graphics, lecture and activity suggestions, test banks, and more.

Easy LMS integration into your school’s learning management system.