First Edition   ©2015

LaunchPad for Interpersonal Communication and You (Six Months Access)

Steven McCornack (University of Alabama Birmingham)

  • ISBN-10: 1-4576-9255-4; ISBN-13: 978-1-4576-9255-0; Format: LaunchPad

Easy to Start
Ready-made interactive LaunchPad units give you building blocks to assign instantly as is or customize to fit your course.

Intuitive and Useful Analytics
The gradebook allows you to quickly review progress at the class and individual level, providing information you can use to make the most of the teaching and learning experience.

Integrated Assets
Fully interactive e-book. Every LaunchPad e-book comes with powerful study tools, multimedia content, and easy customization for instructors.

LearningCurve adaptive quizzing and a personalized learning program. In every chapter, callouts prompt students to tackle the game-like LearningCurve quizzes to test their knowledge and reinforce learning of the material. Based on research on how students learn, LearningCurve motivates students to engage with course materials while the reporting tools let you see what students understand so you can adapt your teaching to their needs.

Integrated video clips extend the book online.
Videos connected to every chapter help students see theory in action while accompanying reflection questions help them apply it to their own experiences. More than 70 video activities are easily assignable making excellent journal prompts or discussion starters.