Gerald J. Alred
(University of Wisconsin -- Milwaukee)
Charles T. Brusaw
(Sinclair Community College)
Walter E. Oliu
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A new entry on creating an online professional profile helps business writers select the appropriate forum and represent themselves and their accomplishments effectively on sites such as LinkedIn, AngelList, and Academia.edu.
A thorough updating of the job-search entries, including new coverage of co-ops, service internships, and "gap year" opportunities—crucial information for students and professionals seeking a new career. Updated coverage of interviewing for a job offers more coverage of what to do after the interview and includes a new model follow-up letter.
A new entry on spreadsheets explains how and why to use them and provides tips for finding up-to-date help.
Updated coverage of documenting sources provides current guidelines for citing sources in Chicago style.
A new professionalism note on the etiquette of mobile devices helps students move seamlessly from personal to professional worlds.
New instructor support materials, including advice on structuring the class and sample course plans, are available on the instructor’s tab from the book’s catalog page at macmillanlearning.com.
Save money. Affordable, digital options on the Macmillan Learning Student Store
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