Media & Culture
Thirteenth Edition ©2022 Richard Campbell; Christopher Martin; Bettina Fabos; Ron Becker Formats: Achieve, E-book, Print
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Authors
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Richard Campbell
Richard Campbell is professor emeritus and founding chair of the Department of Media, Journalism, and Film at Miami University, as well as the 2019 recipient of the university’s Benjamin Harrison Medallion for his “Outstanding Contribution to the Education of the Nation.” Campbell is the author of “60 Minutes” and the News: A Mythology for Middle America (1991) and coauthor of Cracked Coverage: Television News, the Anti-Cocaine Crusade, and the Reagan Legacy (1994). He has written for numerous publications, including Columbia Journalism Review, Critical Studies in Mass Communication, and TV Quarterly. Campbell is cocreator of Stats+Stories, a long-running podcast sponsored by Miami University and the American Statistical Association, and winner of the 2021 Communication Award from the Mathematical Association of America. His other projects include the digital Oxford Observer newspaper and Report for Ohio, initiatives aimed at getting more young journalists real-world experience covering under-reported areas in rural and urban communities. He is executive producer of a 2019 documentary on the role that Oxford, Ohio, played in 1964’s Freedom Summer, titled Training for Freedom: How Ordinary People in an Unusual Time and Unlikely Place Made Extraordinary History. He served for ten years on the board of directors for Cincinnati Public Radio and holds a PhD from Northwestern University.
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Christopher Martin
Christopher R. Martin is a professor of digital journalism and former department head of the Department of Communication and Media at the University of Northern Iowa. He is author of two award-winning books on labor and the media: No Longer Newsworthy: How the Mainstream Media Abandoned the Working Class and Framed! Labor and the Corporate Media, both with Cornell University Press. He has written articles, book chapters, and reviews on journalism, televised sports, the Internet, and labor for several publications, including Communication Research, Journal of Communication, Journal of Communication Inquiry, Labor Studies Journal, Culture, Sport, and Society, NiemanReports, and Perspectives on Politics. He is also on the editorial board of the Journal of Communication Inquiry. He is a contributing scholar to the Center for Journalism & Liberty and a regular contributor to Working-Class Perspectives. Martin holds a Ph.D. from the University of Michigan and has also taught at Miami University.
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Bettina Fabos
Bettina Fabos is a professor of visual communication and interactive digital studies at the University of Northern Iowa. She is the executive producer of the interactive web photo history Proud and Torn: A Visual Memoir of Hungarian History (proudandtorn.org); the cofounder of a public digital archive of Iowa family snapshots, Fortepan Iowa (fortepan.us); and a champion of the Creative Commons. Fabos has also written extensively about critical media literacy, Internet commercialization, the role of the Internet in education, and media representations of popular culture. Her work has been published in Visual Communication Quarterly, Library Trends, Review of Educational Research, and Harvard Educational Review and she has received numerous awards for her creative work. Fabos has also taught at Miami University and has a Ph.D. from the University of Iowa.
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Ron Becker
RON BECKER is a professor of media and communication and strategic communication at Miami University. He is the author of Gay TV and Straight America (Rutgers University Press) and co-editor of Saturday Night Live and American TV (Indiana University Press). His work has also appeared in publications like The Craft of Criticism, The Television Studies Reader, How to Watch TV, Reading the Bromance, The Velvet Light Trap, Queer Studies in Media and Popular Culture, and Historical Journal of Film, Radio and Television. Becker holds a Ph.D. in Media and Cultural Studies from the University of Wisconsin-Madison.
Table of Contents
Brief Contents
1. Media, Culture, and Communication: A Critical Approach
Part 1: Interactive Media
2. The Internet and Digital Media
3. Digital Gaming and the Media Playground
Part 2: Sounds and Images
4. Sound Recording and Popular Music
5. Popular Radio and the Origins of Broadcasting
6. Television: From Broadcasting to Streaming
7. Movies and the Power of Images
Part 3: Words and Pictures
8. Newspapers: The Rise and Decline of Modern Journalism
9. Magazines in the Age of Specialization
10. Books and the Power of Print
Part 4: The Business of Mass Media
11. Advertising and Commercial Culture
12. Public Relations and Framing the Message
13. Media Economics and the Global Marketplace
Part 5: Democratic Expression and the Mass Media
14. The Culture of Journalism: Values, Ethics, and Democracy
15. Media Effects and Cultural Approaches to Research
16. Legal Controls and Freedom of Expression
Case Study: A Guide to Identifying Fake News
Product Updates
Now available with Achieve! The Achieve courseware for Media & Culture sets the standard for driving student learning in your course. Achieve brings together an interactive e-textbook, LearningCurve adaptive quizzing and other assessments, media literacy activities, engaging videos, and extensive instructor resources–all within a new, enhanced technology platform.
New! Achieve Digital Update. Available online in December 2023, three new author-created modules explore the latest innovations and complexities inherent in our connected digital world: artificial intelligence, social media and mental health, and media guilty pleasures.
A reframing to reflect the reality of our digital world. Rather than approach the digital revolution as an ongoing realignment that we are just beginning to understand, the Thirteenth Edition acknowledges that digital media culture is firmly established in today’s world and takes steps to analyze and explore what this means and why it matters. Chapters 1 and 2 have been fully revised to reflect this emphasis, with additional coverage throughout.
Centered in the “now,” with a better balance between today and yesterday. Each chapter begins with a new section on the latest developments in the industry today (where we are now) before examining key topics in the industry’s history and why they’re important (how we got here).
Increased emphasis on representation and diverse voices. New coverage includes an introduction to the politics of representation and the impact of media portrayals, a discussion of how journalistic objectivity and newsroom diversity are being reconsidered in light of the racial justice movement, and much more.
Authors
-
Richard Campbell
Richard Campbell is professor emeritus and founding chair of the Department of Media, Journalism, and Film at Miami University, as well as the 2019 recipient of the university’s Benjamin Harrison Medallion for his “Outstanding Contribution to the Education of the Nation.” Campbell is the author of “60 Minutes” and the News: A Mythology for Middle America (1991) and coauthor of Cracked Coverage: Television News, the Anti-Cocaine Crusade, and the Reagan Legacy (1994). He has written for numerous publications, including Columbia Journalism Review, Critical Studies in Mass Communication, and TV Quarterly. Campbell is cocreator of Stats+Stories, a long-running podcast sponsored by Miami University and the American Statistical Association, and winner of the 2021 Communication Award from the Mathematical Association of America. His other projects include the digital Oxford Observer newspaper and Report for Ohio, initiatives aimed at getting more young journalists real-world experience covering under-reported areas in rural and urban communities. He is executive producer of a 2019 documentary on the role that Oxford, Ohio, played in 1964’s Freedom Summer, titled Training for Freedom: How Ordinary People in an Unusual Time and Unlikely Place Made Extraordinary History. He served for ten years on the board of directors for Cincinnati Public Radio and holds a PhD from Northwestern University.
-
Christopher Martin
Christopher R. Martin is a professor of digital journalism and former department head of the Department of Communication and Media at the University of Northern Iowa. He is author of two award-winning books on labor and the media: No Longer Newsworthy: How the Mainstream Media Abandoned the Working Class and Framed! Labor and the Corporate Media, both with Cornell University Press. He has written articles, book chapters, and reviews on journalism, televised sports, the Internet, and labor for several publications, including Communication Research, Journal of Communication, Journal of Communication Inquiry, Labor Studies Journal, Culture, Sport, and Society, NiemanReports, and Perspectives on Politics. He is also on the editorial board of the Journal of Communication Inquiry. He is a contributing scholar to the Center for Journalism & Liberty and a regular contributor to Working-Class Perspectives. Martin holds a Ph.D. from the University of Michigan and has also taught at Miami University.
-
Bettina Fabos
Bettina Fabos is a professor of visual communication and interactive digital studies at the University of Northern Iowa. She is the executive producer of the interactive web photo history Proud and Torn: A Visual Memoir of Hungarian History (proudandtorn.org); the cofounder of a public digital archive of Iowa family snapshots, Fortepan Iowa (fortepan.us); and a champion of the Creative Commons. Fabos has also written extensively about critical media literacy, Internet commercialization, the role of the Internet in education, and media representations of popular culture. Her work has been published in Visual Communication Quarterly, Library Trends, Review of Educational Research, and Harvard Educational Review and she has received numerous awards for her creative work. Fabos has also taught at Miami University and has a Ph.D. from the University of Iowa.
-
Ron Becker
RON BECKER is a professor of media and communication and strategic communication at Miami University. He is the author of Gay TV and Straight America (Rutgers University Press) and co-editor of Saturday Night Live and American TV (Indiana University Press). His work has also appeared in publications like The Craft of Criticism, The Television Studies Reader, How to Watch TV, Reading the Bromance, The Velvet Light Trap, Queer Studies in Media and Popular Culture, and Historical Journal of Film, Radio and Television. Becker holds a Ph.D. in Media and Cultural Studies from the University of Wisconsin-Madison.
Table of Contents
Brief Contents
1. Media, Culture, and Communication: A Critical Approach
Part 1: Interactive Media
2. The Internet and Digital Media
3. Digital Gaming and the Media Playground
Part 2: Sounds and Images
4. Sound Recording and Popular Music
5. Popular Radio and the Origins of Broadcasting
6. Television: From Broadcasting to Streaming
7. Movies and the Power of Images
Part 3: Words and Pictures
8. Newspapers: The Rise and Decline of Modern Journalism
9. Magazines in the Age of Specialization
10. Books and the Power of Print
Part 4: The Business of Mass Media
11. Advertising and Commercial Culture
12. Public Relations and Framing the Message
13. Media Economics and the Global Marketplace
Part 5: Democratic Expression and the Mass Media
14. The Culture of Journalism: Values, Ethics, and Democracy
15. Media Effects and Cultural Approaches to Research
16. Legal Controls and Freedom of Expression
Case Study: A Guide to Identifying Fake News
Product Updates
Now available with Achieve! The Achieve courseware for Media & Culture sets the standard for driving student learning in your course. Achieve brings together an interactive e-textbook, LearningCurve adaptive quizzing and other assessments, media literacy activities, engaging videos, and extensive instructor resources–all within a new, enhanced technology platform.
New! Achieve Digital Update. Available online in December 2023, three new author-created modules explore the latest innovations and complexities inherent in our connected digital world: artificial intelligence, social media and mental health, and media guilty pleasures.
A reframing to reflect the reality of our digital world. Rather than approach the digital revolution as an ongoing realignment that we are just beginning to understand, the Thirteenth Edition acknowledges that digital media culture is firmly established in today’s world and takes steps to analyze and explore what this means and why it matters. Chapters 1 and 2 have been fully revised to reflect this emphasis, with additional coverage throughout.
Centered in the “now,” with a better balance between today and yesterday. Each chapter begins with a new section on the latest developments in the industry today (where we are now) before examining key topics in the industry’s history and why they’re important (how we got here).
Increased emphasis on representation and diverse voices. New coverage includes an introduction to the politics of representation and the impact of media portrayals, a discussion of how journalistic objectivity and newsroom diversity are being reconsidered in light of the racial justice movement, and much more.
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The #1 introduction to mass communication text, Media & Culture: Mass Communication in a Digital Age, is at the forefront of this dynamic course, addressing the most current issues of our time. In this edition, Media & Culture digs deeper than ever before into the impact of the digital revolution, examining the reality of what it means to live, work, and communicate in a connected world where digital is the norm. This edition is now available with Achieve, Macmillan’s courseware platform that sets the standard for powerful learning content, engaging activities, and actionable insights and analytics. An exciting digital-only content update, available in Achieve in December 2023, features three new modules on timely topics: artificial intelligence, social media and mental health, and media guilty pleasures.Success Stories
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Learn more about our Bookstore programs here: https://www.macmillanlearning.com/college/us/contact-us/booksellers
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If you’re a verified instructor, you can request a free sample of our courseware, e-book, or print textbook to consider for use in your courses. Only registered and verified instructors can receive free print and digital samples, and they should not be sold to bookstores or book resellers. If you don't yet have an existing account with Macmillan Learning, it can take up to two business days to verify your status as an instructor. You can request a free sample from the right side of this product page by clicking on the "Request Instructor Sample" button or by contacting your rep. Learn more.
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Sometimes also referred to as a spiral-bound or binder-ready textbook, loose-leaf textbooks are available to purchase. This three-hole punched, unbound version of the book costs less than a hardcover or paperback book.
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Achieve (full course) includes our complete e-book, as well as online quizzing tools, multimedia assets, and iClicker active classroom manager.
Most Achieve Essentials courses do not include our e-books and adaptive quizzing.
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Achieve (full course) includes our complete e-book, as well as online quizzing tools, multimedia assets, and iClicker active classroom manager.
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Visit our comparison table for details: https://www.macmillanlearning.com/college/us/digital/achieve/compare
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Media & Culture
The #1 introduction to mass communication text, Media & Culture: Mass Communication in a Digital Age, is at the forefront of this dynamic course, addressing the most current issues of our time. In this edition, Media & Culture digs deeper than ever before into the impact of the digital revolution, examining the reality of what it means to live, work, and communicate in a connected world where digital is the norm. This edition is now available with Achieve, Macmillan’s courseware platform that sets the standard for powerful learning content, engaging activities, and actionable insights and analytics. An exciting digital-only content update, available in Achieve in December 2023, features three new modules on timely topics: artificial intelligence, social media and mental health, and media guilty pleasures.
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