UPDATED SUMMER 2024
Choices & Connections
Fourth Edition ©2023 Steven McCornack; Joseph Ortiz Formats: Achieve, E-book, Print
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Authors
-
Steven McCornack
Dr. Steven McCornack grew up in Seattle, Washington, where his love for mountains, the ocean, and grunge/emo music was forged. For as long as he can remember, he has been fascinated with how people create, maintain, and disband close relationships, especially the challenges confronting romantic couples. Steve is currently a Professor at the University of Alabama at Birmingham, where he coordinates the public speaking program, and team-teaches the introductory interpersonal communication course with Kelly. Other than his love of teaching, Steve’s principal passions are his family, music (especially spinning vinyl records), meditation, movies, mechanical watches, yoga, karate, Kona coffee, and his 1985 Carrera Targa.
-
Joseph Ortiz
Dr. Ortiz has taught for over 30 years, beginning in 1983 at Clovis Community College (NM). He joined the Scottsdale Community College faculty in 1989, where he teaches courses on human communication, interpersonal and small group communication, and digital storytelling. In support of student learning, Dr. Ortiz is heavily involved in the use of classroom assessment tools, service learning, collaborative learning methods, and the use of online technology. A campus leader, he has served as chair of the Fine Arts Division, faculty senate president, and interim Associate Dean of Instruction. Dr. Ortiz is the recipient of peer-nominated outstanding teaching awards at Clovis Community College (formerly Eastern New Mexico University at Clovis) and Scottsdale Community College. Additionally, he has been recognized as a Master Teacher by the National Institute of Staff and Organization Development. Dr. Ortiz holds a BS degree in Speech from Lamar University (TX), an MA in Communication from Eastern New Mexico University, and an Ed D in Higher and Adult Education from Arizona State University.
Table of Contents
Preface
Part 1: Communication Foundations
Chapter 1: Introduction to Communication
What Is Communication?
Defining Communication
Why We Communicate
Communication Models
Studying Communication
A Brief History of Communication
Types of Communication
Communication Competence
Understanding Communication Competence
Putting Competence into Practice
Choices and Connections
Communication Skills
Advance the Conversation: Phubbing Your Partner
Communication Connections
Advance the Conversation Take Two: Competent Conversations
Chapter 1 Review
Chapter 2: Self and Perception
The Nature of Self
Self-Awareness
Self-Concept
Self-Esteem
Gender, Sexual Orientation, Culture, and Self
Presenting Self
Creating Faces and Masks
Losing Face
Maintaining Face
Advance the Conversation: Distorting Online Self-Presentation
Perceiving Others
The Perception Process
Perception and Culture
Attributions and Perceptual Errors
Forming Impressions
Gestalts
Algebraic Impressions
Stereotypes
Improving Perception
Perception-Checking
Empathy
Advance the Conversation Take Two: Empathy for a Group Member
Chapter Review
Chapter 3: Understanding Gender and Culture
What Is Gender?
Gender Defined
Gender and Communication
Gender and Verbal Communication
Gender and Nonverbal Communication
Moving Beyond Gender Stereotypes
Advance the Conversation: Challenging Binary Judgments
What Is Culture?
Culture Defined
Co-Cultures
Intersections of Identity
Prejudice
Culture and Communication
Dimensions of Difference
Communication Accommodation
Creating Intercultural Competence
World-Mindedness
Attributional Complexity
Advance the Conversation Take Two: Confronting Cultural Stereotypes and Communicating More Competently
Chapter Review
Chapter 4: Mediated Communication
What Is Mediated Communication?
Types of Mediated Communication
Functions of Mediated Communication
Characteristics of Mediated Communication
Self-Presentation and Mediated Communication
Creating Online Face
Managing Online Face
Mediated Communication Challenges
Perceived Social Isolation
Online Disinhibition
Digital Deception
Using Mediated Communication Competently
Advance the Conversation: Friends Dont Let Friends Fight on Social Media
Advance the Conversation Take Two: Removing an Embarrassing Post
Chapter Review
Chapter 5: Verbal Communication
The Nature of Verbal Communication
Language Is Symbolic
Language Is Governed by Rules
Language Conveys Meaning
Language and Culture Are Intertwined
Verbal Communication Skills
Create Understandable Messages
Use "I" and "We" Language
Avoid Gender-Based Presumptions
Be Mindful of Cultural Differences
Verbal Communication Challenges
Prejudiced Language
Verbal Aggression
Deception
Advance the Conversation: Protecting a Friend from Harm
Defamation
Advance the Conversation Take Two: Disagreement with Family
Chapter Review
Chapter 6: Nonverbal Communication
Characteristics of Nonverbal Communication
Nonverbal Communication Uses Multiple Channels
Nonverbal Communication Conveys More Meaning Than Verbal Communication
Nonverbal Communication Blends with Verbal Communication
Nonverbal Communication Is Influenced by Gender
Nonverbal Communication Is Influenced by Culture
Types of Nonverbal Communication
Body Movement
Voice
Touch
Personal Space
Appearance
Environmental Features
Functions of Nonverbal Communication
Conveying Meaning
Expressing Emotion
Presenting Self
Managing Interactions
Advance the Conversation: I Wasnt Being Sarcastic!
Defining Intimacy
Strengthening Your Nonverbal Communication Skills
Enhancing Your Nonverbal Expressiveness
Inhibiting Your Nonverbal Behaviors
Checking Your Nonverbal Attributions
Advance the Conversation Take Two: Perceiving Nonverbal Messages
Chapter Review
Chapter 7: Active Listening
The Listening Process
Stages of the Listening Process
Motives for Listening
Multitasking and Listening
Advance the Conversation: To Multitask or Not, That Is the Question!
Listening Styles
Four Listening Styles
Gender and Listening Styles
Culture and Listening Styles
Barriers to Active Listening
Selective Listening
Pseudo-Listening
Aggressive Listening
Improving Active Listening Skills
Manage Your Feedback
Adapt Listening
Recognize the Value of Silence
Advance the Conversation Take Two: Active Listening
Chapter Review
Part 2: Interpersonal Communication
Chapter 8: Principles of Interpersonal Communication
What Is Interpersonal Communication?
Interpersonal Communication Is Transactional
Interpersonal Communication Is Dynamic
Interpersonal Communication Is Relational
Interpersonal Communication Is Impactful
Why Form Relationships?
Proximity
Resources
Similarity
Reciprocal Liking
Physical Attractiveness
Types of Relationships
Romantic Relationships
Family Relationships
Friendships
Advance the Conversation: When a Good Friend Changes
Workplace Relationships
Relationship Stages
Coming Together
Coming Apart
Advance the Conversation Take Two: Ending a Relationship
Chapter Review
Chapter 9: Managing Interpersonal Relationships
Self-Disclosure in Relationships
Self-Disclosure and Relationship Development
Communicating Self-Disclosure
Self-Disclosure Skills
Advance the Conversation: I Dont Want to Hear This!
Managing Relationship Tensions
Openness versus Protection
Autonomy versus Connection
Novelty versus Predictability
Sustaining Your Relationships
Relational Maintenance
Supportive Communication
Advance the Conversation Take Two: Relationship Maintenance at Work
Chapter Review
Chapter 10: Managing Conflict
Defining Conflict
Conflict Begins with Perception
Conflict Involves Clashes between Goals or Actions
Conflict Is a Process
Selecting an Approach to Conflict
Avoidance
Accommodation
Competition
Advance the Conversation: I Didnt Lie!
Collaboration
Conflict Endings
Separation
Domination
Compromise
Integrative Agreements
Structural Improvements
Barriers to Constructive Conflict
Attributional Errors
Destructive Messages
Cultural Differences
Advance the Conversation Take Two: Conflict with a Roommate
Chapter Review
Part 3: Small Group Communication
Chapter 11: Small Group Communication
Defining Small Groups
Characteristics of Small Groups
Types of Small Groups
Development of Small Groups
How Small Groups Communicate
Balancing Group Roles
Building Cohesion
Establishing Positive Norms
Sharing Responsibility
The Selfs Influence on Small Group Communication
Communication Traits
Gender
Culture
Advance the Conversation: Youre Not Funny
Virtuality and Small Groups
Benefits and Challenges of Group Virtuality
Improving the Quality of Virtual Group Meetings
Advance the Conversation Take Two: Conflict with a Group Member
Chapter Review
Chapter 12: Leadership in Group Communication
Perspectives on Leadership
Traits View
Style View
Situational View
Functional View
Leading with Communication
Supporting Diversity, Equity, and Inclusion
Creating a Communication Climate
Preventing Groupthink
Dealing with Conflict
Advance the Conversation: The Bearer of Bad News
Leading Problem Solving
Structured Problem Solving
Group Brainstorming
Leading Decision Making
Decision by Authority
Decision by Vote
Decision by Consensus
Leading Meetings
Planning Meetings
Conducting Meetings
Following Up On/Evaluating Meetings
Advance the Conversation Take Two: Handling Complaints
Chapter Review
Part 4: Public Communication
Chapter 13: Preparing Your Speech
Preparing a Speech: First Steps
Choosing a Speech Topic
Identifying the General Purpose
Considering Speech Topics
Deciding on a Topic
Analyzing an Audience
Understanding an Audience
Developing an Audience Analysis
Advance the Conversation: Speaking Your Mind
Writing a Specific Purpose Statement
Planning a Research Strategy
Identifying Information Needs
Drawing on Personal Knowledge
Talking with Librarians
Documenting Research Findings
Conducting Research
Primary and Secondary Resources
Internet Resources
Library Resources
Interpersonal Resources
Evaluating Your Resources
Advance the Conversation Take Two: Oral Citations
Chapter Review
Chapter 14: Composing Your Speech
Developing a Speech Thesis
Identifying and Supporting Main Points
Identifying Main Points
Supporting Main Points
Organizing a Speech
Selecting an Organizational Pattern
Using Connectives
Keeping Listeners Engaged
Advance the Conversation: But the Video Went Viral!
Introducing and Concluding a Speech
Introducing a Speech
Concluding a Speech
Putting It All Together: Speech Outlines
Preparation Outline
Delivery Outline
Advance the Conversation Take Two: Elevator Speeches
Sample Preparation and Delivery Outlines
Preparation Outline
Delivery Outline
Chapter Review
Chapter 15: Delivering Your Speech
Speech Delivery Modes
Impromptu Speaking
Manuscript Speaking
Extemporaneous Speaking
Maximizing Speech Delivery
Conveying Immediacy
Projecting Confidence and Competence
Managing Delivery in Online Speeches
Managing Speech Anxiety
Advance the Conversation: Helping a Friend Manage Speech Anxiety
Choosing and Using Presentation Aids
Types of Presentational Aids
Presentation Software
Tips for Using Presentational Aids
Evaluating Speeches and Managing Feedback
Giving Effective Feedback
Using Feedback to Improve Speech Performance
Advance the Conversation Take Two: Delivering a Speech
Chapter Review
Chapter 16: Informative Speaking
What Is Informative Speaking?
Functions of Informative Speeches
Specific Purposes for Informative Speeches
Informative versus Persuasive Speaking
Types of Informative Speeches
Expository Presentations
Process or Demonstration Presentations
Narrative Presentations
Comparison/Contrast Presentations
Guidelines for Informative Speaking
Choose a Personally Involving Topic
Capture—and Hold—Listeners’ Attention
Advance the Conversation: Some Things Are Better Left Unsaid
Use Conversational Language
Make the Speech Content Understandable
Help Audiences Remember the Message
Advance the Conversation Take Two: Responding to Audience Questions
Sample Informative Speech: Going Carbon Neutral on Campus
Chapter Review
Chapter 17: Persuasive Speaking
What Is Persuasive Speaking?
Types of Persuasive Propositions
Audience Analysis for Persuasive Speeches
Credibility in Persuasive Speeches
Organizing and Supporting Persuasive Speeches
Organizing Persuasive Speeches
Advance the Conversation: Do or Die: Using Scare Tactics to Persuade Others
Reasoning for Persuasive Speeches
Avoiding Fallacies
Appealing to Your Audiences Needs and Emotions
Connecting to Audiences Needs
Providing Testimony and Stories
Using Descriptive Language
Guidelines for Persuasive Speaking
Establish Goodwill with Your Audience
Keep Your Specific Purpose Realistic
Decide How to Present an Issue
Maintain High Ethical Standards
Advance the Conversation Take Two: Emotional Appeals
Sample Persuasive Speech: Becoming a Socially Conscious Consumer
Chapter Review
Appendix: Interviewing
What Is Interviewing?
Types of Interviews
Preparing for an Interview
Essential Communication Skills for Interviewing
Being an Active Listener
Building Rapport and Demonstrating Cooperation
Using Mediated Communication during Interviews
Information Interviewing
Preparing for an Information Interview
Managing an Information Interview
Employment and Admissions Selection Interviewing
Preparing for Selection Interviews
Advance the Conversation: Well… to Be Totally Honest With You
Managing a Selection Interview
Advance the Conversation Take Two: Managing Stress Questions
Appendix Review
Glossary
References
Index
Pop Quiz Answers
Product Updates
Updated coverage, research, and examples for today’s world. The text has been thoroughly updated with dozens of new research studies and examples to address topics like online communication, embracing difference, and emotional wellbeing. The updated text is filled with fresh and relatable examples–including Simone Biles, TikTok sensation Nathan Apodaca, and K-pop band BTS–to engage students. (See Chapter 3, Chapter 4, Chapter 11.)
More inclusive voice to equitably drive student success. In collaboration with the DEI+CRS Editorial Board, the narrative has been rewritten to create a more welcoming, inclusive, and positive voice, using “we” language throughout with more individualized language in sections involving skills recommendations and examples. In addition, content on culture in particular has been revised (see Chapter 3), with new coverage of intersectionality, prejudice, and microaggressions. Coverage of gender identities and sexuality has also been updated with new examples.
Expanded coverage of online communication. Through current examples and new scholarship that address online communication, the text emphasizes how to become a competent communicator in the digital age. Updated coverage includes new examples of technology and research on online messages in Chapter 4: Mediated Communication, virtuality in small group settings (Chapter 11: Small Group Communication), online presentations and technology in speech delivery (Chapter 15: Delivering Your Speech), and participating in virtual interviews (Appendix: Interviewing).
New “Advance the Conversation” scenarios help students master communication skills. The Fourth Edition contains two brand-new Advance the Conversation: Take Two scenario activities. These activities include newly filmed videos with high quality production values designed to engage students and are available as assignable interactive activities in Achieve. “Confronting Cultural Stereotypes” (Chapter 3) and “Disagreement with Family” (Chapter 5) scaffold common, instructive communication challenges.
Authors
-
Steven McCornack
Dr. Steven McCornack grew up in Seattle, Washington, where his love for mountains, the ocean, and grunge/emo music was forged. For as long as he can remember, he has been fascinated with how people create, maintain, and disband close relationships, especially the challenges confronting romantic couples. Steve is currently a Professor at the University of Alabama at Birmingham, where he coordinates the public speaking program, and team-teaches the introductory interpersonal communication course with Kelly. Other than his love of teaching, Steve’s principal passions are his family, music (especially spinning vinyl records), meditation, movies, mechanical watches, yoga, karate, Kona coffee, and his 1985 Carrera Targa.
-
Joseph Ortiz
Dr. Ortiz has taught for over 30 years, beginning in 1983 at Clovis Community College (NM). He joined the Scottsdale Community College faculty in 1989, where he teaches courses on human communication, interpersonal and small group communication, and digital storytelling. In support of student learning, Dr. Ortiz is heavily involved in the use of classroom assessment tools, service learning, collaborative learning methods, and the use of online technology. A campus leader, he has served as chair of the Fine Arts Division, faculty senate president, and interim Associate Dean of Instruction. Dr. Ortiz is the recipient of peer-nominated outstanding teaching awards at Clovis Community College (formerly Eastern New Mexico University at Clovis) and Scottsdale Community College. Additionally, he has been recognized as a Master Teacher by the National Institute of Staff and Organization Development. Dr. Ortiz holds a BS degree in Speech from Lamar University (TX), an MA in Communication from Eastern New Mexico University, and an Ed D in Higher and Adult Education from Arizona State University.
Table of Contents
Preface
Part 1: Communication Foundations
Chapter 1: Introduction to Communication
What Is Communication?
Defining Communication
Why We Communicate
Communication Models
Studying Communication
A Brief History of Communication
Types of Communication
Communication Competence
Understanding Communication Competence
Putting Competence into Practice
Choices and Connections
Communication Skills
Advance the Conversation: Phubbing Your Partner
Communication Connections
Advance the Conversation Take Two: Competent Conversations
Chapter 1 Review
Chapter 2: Self and Perception
The Nature of Self
Self-Awareness
Self-Concept
Self-Esteem
Gender, Sexual Orientation, Culture, and Self
Presenting Self
Creating Faces and Masks
Losing Face
Maintaining Face
Advance the Conversation: Distorting Online Self-Presentation
Perceiving Others
The Perception Process
Perception and Culture
Attributions and Perceptual Errors
Forming Impressions
Gestalts
Algebraic Impressions
Stereotypes
Improving Perception
Perception-Checking
Empathy
Advance the Conversation Take Two: Empathy for a Group Member
Chapter Review
Chapter 3: Understanding Gender and Culture
What Is Gender?
Gender Defined
Gender and Communication
Gender and Verbal Communication
Gender and Nonverbal Communication
Moving Beyond Gender Stereotypes
Advance the Conversation: Challenging Binary Judgments
What Is Culture?
Culture Defined
Co-Cultures
Intersections of Identity
Prejudice
Culture and Communication
Dimensions of Difference
Communication Accommodation
Creating Intercultural Competence
World-Mindedness
Attributional Complexity
Advance the Conversation Take Two: Confronting Cultural Stereotypes and Communicating More Competently
Chapter Review
Chapter 4: Mediated Communication
What Is Mediated Communication?
Types of Mediated Communication
Functions of Mediated Communication
Characteristics of Mediated Communication
Self-Presentation and Mediated Communication
Creating Online Face
Managing Online Face
Mediated Communication Challenges
Perceived Social Isolation
Online Disinhibition
Digital Deception
Using Mediated Communication Competently
Advance the Conversation: Friends Dont Let Friends Fight on Social Media
Advance the Conversation Take Two: Removing an Embarrassing Post
Chapter Review
Chapter 5: Verbal Communication
The Nature of Verbal Communication
Language Is Symbolic
Language Is Governed by Rules
Language Conveys Meaning
Language and Culture Are Intertwined
Verbal Communication Skills
Create Understandable Messages
Use "I" and "We" Language
Avoid Gender-Based Presumptions
Be Mindful of Cultural Differences
Verbal Communication Challenges
Prejudiced Language
Verbal Aggression
Deception
Advance the Conversation: Protecting a Friend from Harm
Defamation
Advance the Conversation Take Two: Disagreement with Family
Chapter Review
Chapter 6: Nonverbal Communication
Characteristics of Nonverbal Communication
Nonverbal Communication Uses Multiple Channels
Nonverbal Communication Conveys More Meaning Than Verbal Communication
Nonverbal Communication Blends with Verbal Communication
Nonverbal Communication Is Influenced by Gender
Nonverbal Communication Is Influenced by Culture
Types of Nonverbal Communication
Body Movement
Voice
Touch
Personal Space
Appearance
Environmental Features
Functions of Nonverbal Communication
Conveying Meaning
Expressing Emotion
Presenting Self
Managing Interactions
Advance the Conversation: I Wasnt Being Sarcastic!
Defining Intimacy
Strengthening Your Nonverbal Communication Skills
Enhancing Your Nonverbal Expressiveness
Inhibiting Your Nonverbal Behaviors
Checking Your Nonverbal Attributions
Advance the Conversation Take Two: Perceiving Nonverbal Messages
Chapter Review
Chapter 7: Active Listening
The Listening Process
Stages of the Listening Process
Motives for Listening
Multitasking and Listening
Advance the Conversation: To Multitask or Not, That Is the Question!
Listening Styles
Four Listening Styles
Gender and Listening Styles
Culture and Listening Styles
Barriers to Active Listening
Selective Listening
Pseudo-Listening
Aggressive Listening
Improving Active Listening Skills
Manage Your Feedback
Adapt Listening
Recognize the Value of Silence
Advance the Conversation Take Two: Active Listening
Chapter Review
Part 2: Interpersonal Communication
Chapter 8: Principles of Interpersonal Communication
What Is Interpersonal Communication?
Interpersonal Communication Is Transactional
Interpersonal Communication Is Dynamic
Interpersonal Communication Is Relational
Interpersonal Communication Is Impactful
Why Form Relationships?
Proximity
Resources
Similarity
Reciprocal Liking
Physical Attractiveness
Types of Relationships
Romantic Relationships
Family Relationships
Friendships
Advance the Conversation: When a Good Friend Changes
Workplace Relationships
Relationship Stages
Coming Together
Coming Apart
Advance the Conversation Take Two: Ending a Relationship
Chapter Review
Chapter 9: Managing Interpersonal Relationships
Self-Disclosure in Relationships
Self-Disclosure and Relationship Development
Communicating Self-Disclosure
Self-Disclosure Skills
Advance the Conversation: I Dont Want to Hear This!
Managing Relationship Tensions
Openness versus Protection
Autonomy versus Connection
Novelty versus Predictability
Sustaining Your Relationships
Relational Maintenance
Supportive Communication
Advance the Conversation Take Two: Relationship Maintenance at Work
Chapter Review
Chapter 10: Managing Conflict
Defining Conflict
Conflict Begins with Perception
Conflict Involves Clashes between Goals or Actions
Conflict Is a Process
Selecting an Approach to Conflict
Avoidance
Accommodation
Competition
Advance the Conversation: I Didnt Lie!
Collaboration
Conflict Endings
Separation
Domination
Compromise
Integrative Agreements
Structural Improvements
Barriers to Constructive Conflict
Attributional Errors
Destructive Messages
Cultural Differences
Advance the Conversation Take Two: Conflict with a Roommate
Chapter Review
Part 3: Small Group Communication
Chapter 11: Small Group Communication
Defining Small Groups
Characteristics of Small Groups
Types of Small Groups
Development of Small Groups
How Small Groups Communicate
Balancing Group Roles
Building Cohesion
Establishing Positive Norms
Sharing Responsibility
The Selfs Influence on Small Group Communication
Communication Traits
Gender
Culture
Advance the Conversation: Youre Not Funny
Virtuality and Small Groups
Benefits and Challenges of Group Virtuality
Improving the Quality of Virtual Group Meetings
Advance the Conversation Take Two: Conflict with a Group Member
Chapter Review
Chapter 12: Leadership in Group Communication
Perspectives on Leadership
Traits View
Style View
Situational View
Functional View
Leading with Communication
Supporting Diversity, Equity, and Inclusion
Creating a Communication Climate
Preventing Groupthink
Dealing with Conflict
Advance the Conversation: The Bearer of Bad News
Leading Problem Solving
Structured Problem Solving
Group Brainstorming
Leading Decision Making
Decision by Authority
Decision by Vote
Decision by Consensus
Leading Meetings
Planning Meetings
Conducting Meetings
Following Up On/Evaluating Meetings
Advance the Conversation Take Two: Handling Complaints
Chapter Review
Part 4: Public Communication
Chapter 13: Preparing Your Speech
Preparing a Speech: First Steps
Choosing a Speech Topic
Identifying the General Purpose
Considering Speech Topics
Deciding on a Topic
Analyzing an Audience
Understanding an Audience
Developing an Audience Analysis
Advance the Conversation: Speaking Your Mind
Writing a Specific Purpose Statement
Planning a Research Strategy
Identifying Information Needs
Drawing on Personal Knowledge
Talking with Librarians
Documenting Research Findings
Conducting Research
Primary and Secondary Resources
Internet Resources
Library Resources
Interpersonal Resources
Evaluating Your Resources
Advance the Conversation Take Two: Oral Citations
Chapter Review
Chapter 14: Composing Your Speech
Developing a Speech Thesis
Identifying and Supporting Main Points
Identifying Main Points
Supporting Main Points
Organizing a Speech
Selecting an Organizational Pattern
Using Connectives
Keeping Listeners Engaged
Advance the Conversation: But the Video Went Viral!
Introducing and Concluding a Speech
Introducing a Speech
Concluding a Speech
Putting It All Together: Speech Outlines
Preparation Outline
Delivery Outline
Advance the Conversation Take Two: Elevator Speeches
Sample Preparation and Delivery Outlines
Preparation Outline
Delivery Outline
Chapter Review
Chapter 15: Delivering Your Speech
Speech Delivery Modes
Impromptu Speaking
Manuscript Speaking
Extemporaneous Speaking
Maximizing Speech Delivery
Conveying Immediacy
Projecting Confidence and Competence
Managing Delivery in Online Speeches
Managing Speech Anxiety
Advance the Conversation: Helping a Friend Manage Speech Anxiety
Choosing and Using Presentation Aids
Types of Presentational Aids
Presentation Software
Tips for Using Presentational Aids
Evaluating Speeches and Managing Feedback
Giving Effective Feedback
Using Feedback to Improve Speech Performance
Advance the Conversation Take Two: Delivering a Speech
Chapter Review
Chapter 16: Informative Speaking
What Is Informative Speaking?
Functions of Informative Speeches
Specific Purposes for Informative Speeches
Informative versus Persuasive Speaking
Types of Informative Speeches
Expository Presentations
Process or Demonstration Presentations
Narrative Presentations
Comparison/Contrast Presentations
Guidelines for Informative Speaking
Choose a Personally Involving Topic
Capture—and Hold—Listeners’ Attention
Advance the Conversation: Some Things Are Better Left Unsaid
Use Conversational Language
Make the Speech Content Understandable
Help Audiences Remember the Message
Advance the Conversation Take Two: Responding to Audience Questions
Sample Informative Speech: Going Carbon Neutral on Campus
Chapter Review
Chapter 17: Persuasive Speaking
What Is Persuasive Speaking?
Types of Persuasive Propositions
Audience Analysis for Persuasive Speeches
Credibility in Persuasive Speeches
Organizing and Supporting Persuasive Speeches
Organizing Persuasive Speeches
Advance the Conversation: Do or Die: Using Scare Tactics to Persuade Others
Reasoning for Persuasive Speeches
Avoiding Fallacies
Appealing to Your Audiences Needs and Emotions
Connecting to Audiences Needs
Providing Testimony and Stories
Using Descriptive Language
Guidelines for Persuasive Speaking
Establish Goodwill with Your Audience
Keep Your Specific Purpose Realistic
Decide How to Present an Issue
Maintain High Ethical Standards
Advance the Conversation Take Two: Emotional Appeals
Sample Persuasive Speech: Becoming a Socially Conscious Consumer
Chapter Review
Appendix: Interviewing
What Is Interviewing?
Types of Interviews
Preparing for an Interview
Essential Communication Skills for Interviewing
Being an Active Listener
Building Rapport and Demonstrating Cooperation
Using Mediated Communication during Interviews
Information Interviewing
Preparing for an Information Interview
Managing an Information Interview
Employment and Admissions Selection Interviewing
Preparing for Selection Interviews
Advance the Conversation: Well… to Be Totally Honest With You
Managing a Selection Interview
Advance the Conversation Take Two: Managing Stress Questions
Appendix Review
Glossary
References
Index
Pop Quiz Answers
Product Updates
Updated coverage, research, and examples for today’s world. The text has been thoroughly updated with dozens of new research studies and examples to address topics like online communication, embracing difference, and emotional wellbeing. The updated text is filled with fresh and relatable examples–including Simone Biles, TikTok sensation Nathan Apodaca, and K-pop band BTS–to engage students. (See Chapter 3, Chapter 4, Chapter 11.)
More inclusive voice to equitably drive student success. In collaboration with the DEI+CRS Editorial Board, the narrative has been rewritten to create a more welcoming, inclusive, and positive voice, using “we” language throughout with more individualized language in sections involving skills recommendations and examples. In addition, content on culture in particular has been revised (see Chapter 3), with new coverage of intersectionality, prejudice, and microaggressions. Coverage of gender identities and sexuality has also been updated with new examples.
Expanded coverage of online communication. Through current examples and new scholarship that address online communication, the text emphasizes how to become a competent communicator in the digital age. Updated coverage includes new examples of technology and research on online messages in Chapter 4: Mediated Communication, virtuality in small group settings (Chapter 11: Small Group Communication), online presentations and technology in speech delivery (Chapter 15: Delivering Your Speech), and participating in virtual interviews (Appendix: Interviewing).
New “Advance the Conversation” scenarios help students master communication skills. The Fourth Edition contains two brand-new Advance the Conversation: Take Two scenario activities. These activities include newly filmed videos with high quality production values designed to engage students and are available as assignable interactive activities in Achieve. “Confronting Cultural Stereotypes” (Chapter 3) and “Disagreement with Family” (Chapter 5) scaffold common, instructive communication challenges.
Be your best communicator
Choices & Connections combines current scholarship and effective pedagogy, developed by a diverse community of expert voices, to provide all students with foundational communication skills in the human communication course to support their success in the classroom, their lives, and their communities.
The Fourth Edition has been revised with the continuing guidance of Macmillan Learning’s DEI+CRS Editorial Board to equitably support the learning of all students. The text has been thoroughly updated with dozens of new research studies, relatable examples, and new Advance the Conversation scenarios. An effective suite of digital tools in Achieve combines an interactive e-book, speech videos, analytics, and LearningCurve adaptive quizzing to support students in one convenient learning program.
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Steven McCornack; Joseph Ortiz | Fourth Edition | ©2023 | ISBN:9781319485207
Lecture Slides for Choices & Connections (Accessible)
Steven McCornack; Joseph Ortiz | Fourth Edition | ©2023 | ISBN:9781319512101You've selected:
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Achieve (full course) includes our complete e-book, as well as online quizzing tools, multimedia assets, and iClicker active classroom manager.
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Are you a campus bookstore looking for ordering information?
MPS Order Search Tool (MOST) is a web-based purchase order tracking program that allows customers to view and track their purchases. No registration or special codes needed! Just enter your BILL-TO ACCT # and your ZIP CODE to track orders.
Canadian Stores: Please use only the first five digits/letters in your zip code on MOST.
Visit MOST, our online ordering system for booksellers: https://tracking.mpsvirginia.com/Login.aspx
Learn more about our Bookstore programs here: https://www.macmillanlearning.com/college/us/contact-us/booksellers
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Our courses currently integrate with Canvas, Blackboard (Learn and Ultra), Brightspace, D2L, and Moodle. Click on the support documentation below to find out more details about the integration with each LMS.
Integrate Macmillan courses with Blackboard
Integrate Macmillan courses with Canvas
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If you’re a verified instructor, you can request a free sample of our courseware, e-book, or print textbook to consider for use in your courses. Only registered and verified instructors can receive free print and digital samples, and they should not be sold to bookstores or book resellers. If you don't yet have an existing account with Macmillan Learning, it can take up to two business days to verify your status as an instructor. You can request a free sample from the right side of this product page by clicking on the "Request Instructor Sample" button or by contacting your rep. Learn more.
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-
Sometimes also referred to as a spiral-bound or binder-ready textbook, loose-leaf textbooks are available to purchase. This three-hole punched, unbound version of the book costs less than a hardcover or paperback book.
-
-
-
Achieve (full course) includes our complete e-book, as well as online quizzing tools, multimedia assets, and iClicker active classroom manager.
Most Achieve Essentials courses do not include our e-books and adaptive quizzing.
Visit our comparison table for details: https://www.macmillanlearning.com/college/us/digital/achieve/compare
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Achieve (full course) includes our complete e-book, as well as online quizzing tools, multimedia assets, and iClicker active classroom manager.
Achieve Read & Practice only includes our e-book and adaptive quizzing, and does not include instructor resources and assignable assessments. Read & Practice does integrate with LMS.
Visit our comparison table for details: https://www.macmillanlearning.com/college/us/digital/achieve/compare
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We can help! Contact your representative to discuss your specific needs for your course. If our off-the-shelf course materials don’t quite hit the mark, we also offer custom solutions made to fit your needs.
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Choices & Connections
Choices & Connections combines current scholarship and effective pedagogy, developed by a diverse community of expert voices, to provide all students with foundational communication skills in the human communication course to support their success in the classroom, their lives, and their communities.
The Fourth Edition has been revised with the continuing guidance of Macmillan Learning’s DEI+CRS Editorial Board to equitably support the learning of all students. The text has been thoroughly updated with dozens of new research studies, relatable examples, and new Advance the Conversation scenarios. An effective suite of digital tools in Achieve combines an interactive e-book, speech videos, analytics, and LearningCurve adaptive quizzing to support students in one convenient learning program.
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