Technical Communication
Thirteenth Edition| ©2021 Mike Markel; Stuart Selber
Technical Communication prepares students to make the leap from writing in college to writing in a variety of workplace settings and contexts. Full of clear, practical advice and real-world examples from a range of sources, the text gives students practice with the kinds of writing proce...
Technical Communication prepares students to make the leap from writing in college to writing in a variety of workplace settings and contexts. Full of clear, practical advice and real-world examples from a range of sources, the text gives students practice with the kinds of writing processes and products they’ll encounter on the job. The new edition shines a light on the challenges of writing in a variety of contexts across a variety of media and continues to provide thorough guidance with new examples that prepare students to become effective, responsible communicators in a technologically saturated world.
Technical Communication is now available with Achieve, Macmillan Learning’s break-through digital platform. Achieve puts student writing and revision at the center of your course, with a dedicated composition space that guides students through drafting, peer review, source check, reflection, and revision. Developed to support best practices in commenting on student drafts, Achieve is a flexible, integrated suite of tools for designing and facilitating writing assignments, paired with actionable insights that make students’ progress towards outcomes clear and measurable. Fully editable pre-built assignments support the book’s approach, and an e-book is included.
ISBN:9781319265618
Access all your course tools in one place!
ISBN:9781319307691
Take notes, add highlights, and download our mobile-friendly e-books.
ISBN:9781319354145
Save money with our hole-punched, loose-leaf textbook.
ISBN:9781319245009
Read and study old-school with our bound texts.
ISBN:9781319455842
This package includes E-book and E-book.
ISBN:9781319385316
This package includes Achieve and Loose-Leaf.
ISBN:9781319437190
This package includes Achieve and Paperback.
ISBN:9781319455835
This package includes Paperback and Paperback.
GO DIGITAL WITH ACHIEVE
Proven advice, best practices, new technologies
Technical Communication prepares students to make the leap from writing in college to writing in a variety of workplace settings and contexts. Full of clear, practical advice and real-world examples from a range of sources, the text gives students practice with the kinds of writing processes and products they’ll encounter on the job. The new edition shines a light on the challenges of writing in a variety of contexts across a variety of media and continues to provide thorough guidance with new examples that prepare students to become effective, responsible communicators in a technologically saturated world.
Technical Communication is now available with Achieve, Macmillan Learning’s break-through digital platform. Achieve puts student writing and revision at the center of your course, with a dedicated composition space that guides students through drafting, peer review, source check, reflection, and revision. Developed to support best practices in commenting on student drafts, Achieve is a flexible, integrated suite of tools for designing and facilitating writing assignments, paired with actionable insights that make students’ progress towards outcomes clear and measurable. Fully editable pre-built assignments support the book’s approach, and an e-book is included.
Features
A consistent focus on audience and purpose teaches students to apply the principles of technical communication and adapt effectively to every writing situation and genre. Integrated advice and strategies for intercultural communication help writers meet the needs of diverse audiences.
Real-world sample documents are drawn from a range of disciplines and topics relevant to technical communication—from healthcare to marketing to engineering—as well as a wide range of print and digital sources. The sample proposal, progress report, and recommendations report work together as a sequence to demonstrate the variety of documents that can be involved in a single large project.
The student-friendly design serves as a model of the book’s own advice, with helpful checklists, annotated visual examples, easy-to-reference guidelines, and easy-to-follow cross-references in the margins.
Ethics Notes in every chapter remind students to consider the ethical implications of various writing situations and choices, always encouraging the highest standards of professionalism.
Tech Tips take a rhetorical approach to using technology, explaining why and how to use widely available digital tools for common writing tasks, such as reviewing edits, formatting documents, and creating charts.
Opportunities for practice in every chapter include Document Analysis Activities, Exercises, and Cases, which get students working on real-world documents in the context of workplace scenarios.
New to This Edition
Achieve with Technical Communication combines an interactive e-book with high-quality multimedia content and ready-made assessment options:
- Fully customizable, pre-built writing assignments that expand on the cases in Part 4, guiding students through multiple drafts and helping them to focus on key goals for each genre
- LearningCurve adaptive activities covering the first ten chapters of the text as well as the most serious grammatical errors and ESL topics
- End-of-chapter cases that offer convenient downloads of the documents students need to work with
Digital writing tutorials that suggest ways to use free or common tools - A test bank that supports summative assessment.
Strategies for Online Communication boxes explore how issues of digital communication are handled by workplace professionals. Actual professionals share their strategies and insights on managing recurring content, crowdsourcing data and information, using multiple modalities in technical communication documents, and moderating user forums. Each feature includes annotated examples.
New coverage of nontraditional resumes and online interviews enhances existing guidance on finding a job. Coverage of the essentials of creating a traditional cover letter, resume, and other job application materials is joined by new material illustrating alternate resume formats, including infographics and video resumes, along with realistic tips on when and whether to consider these options. Chapter 15 also adds new material on preparing for and participating in online job interviews.
A heightened focus on the relationship between print and digital provides students with the framework and support they need to read, conceive, and create content across mediums and platforms. Enhanced with examples, this renewed emphasis includes new coverage on leveraging the benefits of both media in the same end-user context and new Tech Tips on designing print and online documents and creating graphics.
New samples and examples throughout the text provide up-to-date models and opportunities for students to analyze real-world technical communication from a variety of contexts, such as comparison-based data visualizations and a video-based tutorial.
"Unlike other texts of a similar nature, Markels text showcases how the documents students write in the classroom apply to real-world experiences. It is both appealing and useful."
- Mikayla Beaudrie, University of North Florida
"Technical Communication is well designed, creatively organized, and provides great examples. The graphics section and document testing chapters are great as are the many resources available in the text."
- Lisa Abney, Northwestern State University
Digital Options
![EPUB3_EBOOK icon](https://prod-cat-files.macmillan.cloud/MediaResources/studentstore/visuals/SS_Search_Icons_eBook.png)
E-book
Read online (or offline) with all the highlighting and notetaking tools you need to be successful in this course.
![ACHIEVE icon](https://prod-cat-files.macmillan.cloud/MediaResources/instructorcatalog/college/digital/digital-icons/PNG/digital-icon-achieve.png)
Achieve
Achieve is a comprehensive set of interconnected teaching and assessment tools that incorporate the most effective elements from Macmillan Learning's market leading solutions in a single, easy-to-use platform.
Table of Contents
Contents
Preface for Instructors
Introduction for Writers
Part 1 Understanding the Technical Communication Environment
1 Introduction to Technical Communication
2 Understanding Ethical and Legal Considerations
3 Writing Technical Documents
4 Writing Collaboratively
Part 2 Planning the Document
5 Analyzing Your Audience and Purpose
6 Researching Your Subject
7 Organizing Your Information
Part 3 Developing and Testing the Verbal and Visual Information
8 Communicating Persuasively
9 Emphasizing Important Information
10 Writing Correct and Effective Sentences
11 Designing Print and Online Documents
12 Creating Graphics
13 Evaluating and Testing Technical Documents
Part 4 Learning Important Applications
14 Corresponding in Print and Online
15 Applying for a Job
16 Writing Proposals
17 Writing Informational Reports
18 Writing Recommendation Reports
19 Writing Lab Reports
20 Writing Definitions, Descriptions, and Instructions
21 Making Oral Presentations
APPENDIX Reference Handbook
Selected Bibliography
References
Index
Index of Selected Features
Authors
![Headshot of Mike Markel](http://prod-cat-files.macmillan.cloud/MediaResources/Authors/207W/4514.jpg)
Mike Markel
Mike Markel was director of technical communication at Boise State University. The former editor of IEEE Transactions on Professional Communication, he is the author of numerous articles and six books about technical communication, including Ethics and Technical Communication: A Critique and Synthesis.
![Headshot of Stuart A. Selber](http://prod-cat-files.macmillan.cloud/MediaResources/Authors/207W/800000029.jpg)
Stuart A. Selber
Stuart A. Selber is a Professor of English at Penn State and Director of The Penn State Digital English Studio. He is a past president and Fellow of the Association of Teachers of Technical Writing, a past president of the Council for Programs in Technical and Scientific Communication, and a past chair of the CCCC Committee on Technical Communication. Selber is the author of Institutional Literacies: Engaging Academic IT Contexts for Writing and Communication, Multiliteracies for a Digital Age, co-editor of Central Works in Technical Communication and Solving Problems in Technical Communication, and editor of Rhetorics and Technologies: New Directions in Writing and Communication, among other works. He has received several national awards for outstanding research publications including, most recently, the 2021 Jay R. Gould Award for Excellence in Teaching Technical Communication.
Instructor Resources
Need instructor resources for your course?
Unlock Your ResourcesInstructor Resources
Access Test Bank
You need to sign in as a verified instructor to access the Test Bank.
Test Bank for Technical Communication
Mike Markel; Stuart Selber | Thirteenth Edition | ©2021 | ISBN:9781319423353
Download Resources
You need to sign in to unlock your resources.
Instructor's Resource Manual for Technical Communication (Online Only)
Mike Markel; Stuart A. Selber | Thirteenth Edition | ©2021 | ISBN:9781319307721REEF Starter Pack for Markel, Technical Communication 13e
Technical Communication 12e to 13e Transition Guide
Technical Communication 13e Sample Syllabi
Technical Communication LaunchPad to Achieve Transition Guide
You've selected:
Click the E-mail Download Link button and we'll send you an e-mail at with links to download your instructor resources. Please note there may be a delay in delivering your e-mail depending on the size of the files.
Warning! These materials are owned by Macmillan Learning or its licensors and are protected by copyright laws in the United States and other jurisdictions. Such materials may include a digital watermark that is linked to your name and email address in your Macmillan Learning account to identify the source of any materials used in an unauthorised way and prevent online piracy. These materials are being provided solely for instructional use by instructors who have adopted Macmillan Learning’s accompanying textbooks or online products for use by students in their courses. These materials may not be copied, distributed, sold, shared, posted online, or used, in print or electronic format, except in the limited circumstances set forth in the Macmillan Learning Terms of Use and any other reproduction or distribution is illegal. These materials may not be made publicly available under any circumstances. All other rights reserved. For more information about the use of your personal data including for the purposes of anti-piracy enforcement, please refer to Macmillan Learning's.Privacy Notice
Thank you!
Your download request has been received and your download link will be sent to .
Please note you could wait up to 30 to 60 minutes to receive your download e-mail depending on the number and size of the files. We appreciate your patience while we process your request.
Check your inbox, trash, and spam folders for an e-mail from InstructorResources@macmillan.com.
If you do not receive your e-mail, please visit macmillanlearning.com/support.
Related Titles
![Cover: Technical Communication with 2021 MLA Update, 13th Edition by Mike Markel; Stuart A. Selber](http://prod-cat-files.macmillan.cloud/MediaResources/Jackets/258W/9781319459703.jpg)
Technical Communication with 2021 MLA Update
Mike Markel; Stuart A. Selber | Thirteenth Edition | 2021 | ISBN:9781319459703Videos
Stuart Selber, An Online Class as a Technical Document
Author Talk
Stuart Selber, One Interaction at a Time
Author Talk
Stuart Selber, Technical Communication
Author Talk
Select a demo to view:
![](/college/_ui/responsive/theme-alpha/images/warning_icon.png)
These materials are owned by Macmillan Learning or its licensors and are protected by United States copyright law. They are being provided solely for evaluation purposes only by instructors who are considering adopting Macmillan Learning's textbooks or online products for use by students in their courses. These materials may not be copied, distributed, sold, shared, posted online, or used, in print or electronic format, except in the limited circumstances set forth in the Macmillan Learning Terms of Use and any other reproduction or distribution is illegal. These materials may not be made publicly available under any circumstances. All other rights reserved. © 2020 Macmillan Learning.
BY CLICKING ON THE SAMPLE CHAPTER LINK BELOW, YOU ARE AGREEING TO USE THESE MATERIALS ONLY IN ACCORDANCE WITH MACMILLAN LEARNING'S TERMS OF USE.
Select a file to view:
![Achieve icon](http://prod-cat-files.macmillan.cloud/MediaResources/instructorcatalog/college/digital/digital-icons/PNG/digital-icon-achieve.png)
![](/college/_ui/responsive/common/images/spinner.gif)